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On the marketing and promotional activities, Tata said, “We will be revealing more on the activities around the films and TV series closer to their launch dates. Thus, we look forward to attracting an audience of not just kids, but three generations.” Amar Chitra Katha has always had characters from Indian mythology and history that have appealed to not just children, but parents and grandparents as well. Story is the biggest hero today, and what better than to have characters and heroes steeped in Indian tradition and culture. The riveting tales of India’s myths and legends, kings and queens, thinkers and philosophers, explorers and adventurers are told with the help of spellbinding illustrations.
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This free app brings alive glorious stories from India.
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The biggest connect to a child is the story. The ACK Comics app, the digital storefront of Amar Chitra Katha, is now available for Android Tablets and Mobiles. Broadcast is the most important medium today, and hence, this is kind of a rediscovery of Amar Chitra Katha in the television medium.”Īdding to this, Tata said, “Indian animation has worked well in terms of revenues and ratings. After seeing tremendous growth in the print medium, we decided to now push Indian animation to the next level. He further said, “We have been in strategic talks regarding this partnership with Turner for nearly a year. We are ecstatic to provide a platform to recreate the magic of the legendary Amar Chitra Katha stories in an animated format.” The films are being developed under the tutelage of Cartoon Network animation experts.Īnnouncing the partnership, Monica Tata, Vice-President and Deputy General Manager – Entertainment Networks, South Asia, Turner International India Pvt Ltd, said, “As a great believer in the Indian storytelling heritage, Turner has successively contributed to keeping India’s treasure trove of stories alive with animation through its leading kids’ channels, Cartoon Network and POGO. ACK Media will produce the TV series and films in the inimitable ACK art-style reinvented for the world of 2D animation and will be seen on television for the first time ever on Cartoon Network and POGO. ACK Media, one of India’s leading entertainment and education companies for young audiences, and Turner International have entered into a strategic content partnership to produce two animated films and 26 half-hour episodes of the Amar Chitra Katha stories.
